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January 12, 2022
SMS marketing: Writing a catchy text message

An effective SMS marketing campaign delivers messages that convey value and prompt customers to take action, but how can brands ensure this? Let’s look at three easy tips to help create successful text message campaigns and engage with target audiences.

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SMS
Personalization
Best Practices
Pro Tips
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October 29, 2021
How personalized SMS marketing is changing customer engagement and behavior

One-to-one and SMS marketing, centered around personalized interactions with customers, optimizes marketing efforts and helps build customer loyalty. But how exactly is personalized SMS marketing changing customer engagement? Let’s dive in and find out.

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SMS
Personalization
Best Practices
Pro Tips
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October 21, 2021
From a landing page to a meaningful customer relationship

The landing page is the door to your business; therefore, first impressions can make or break the experience for your potential customer. Design and personalize your landing pages so they align with important factors such as your target audiences' industry and location, this can help create a lasting impression, build brand awareness and lead to action.

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SMS
Best Practices
Pro Tips
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October 18, 2021
Building customer trust with #SafeToClick links

The success of digital marketing often depends on the customer click-through rate. It hinges on a link that is key to getting customers to take the next step. But a bulk, generic, shortened link doesn’t exactly shout “safe”, does it? For marketers, customer hesitancy to click links can pose a huge threat to the results of their campaigns - #SafeToClick links offer the solution.

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SMS
Tutorials
Best Practices
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September 17, 2021
Personalized mobile marketing: Gaining a leading edge

In the marketing world, personalization plays a vital role in this mobile-first growth. Although mobile marketing is a relatively new concept, it has been proven to deliver personalized experiences beyond email marketing capabilities, driving potential and existing customers to your business directly from their smartphones.

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SMS
Tutorials
Best Practices
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August 31, 2021
6 proven ways to build an SMS subscriber list

A cornerstone of any successful mobile marketing strategy is having an engaged list of SMS subscribers. This list of subscribers means you have a dedicated community with whom you can share and communicate with directly. Here are 5 great ways how to get started with building or increasing the contacts in your SMS marketing list.

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SMS
Subscriber Growth
Best Practices
Pro Tips
How To's
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August 27, 2021
Here’s to #Women: Celebrating those leading and taking their industries forward

For Women's Month in South Africa, we asked 4 remarkable women, a few clients, and one of our own staff members, who affect positive change in the industry, to share their career stories. We wanted to hear their perspective on policy and leadership, and how they’re moving things forward for women within their own organisations.

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PR
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July 13, 2021
Don’t panic about POPIA – 4 practical steps towards compliance in direct marketing

For South African organisations and enterprises wanting to operate in the global market, making the required changes in line with the Act could boost success and widen the net of opportunities. Read the 4 practical steps you can take towards direct marketing compliance.

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SMS
Compliance
Pro Tips
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June 17, 2021
Mobiz unveils pioneer SMS and personalized landing page builder

This new offering is designed to simplify and bolster SMS marketing and help businesses on their journey in creating more meaningful customer experiences. Our easy-to-use, code-free platform makes SMS more accessible and easier to implement for all marketers and SMBs, regardless of skill level.

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SMS
Personalization
Templates
PR
Pro Tips
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April 21, 2021
Why improving your customer engagement remains critical

Creating awareness, building relationships, and sharing useful content are key building blocks that should be in place before you can even start thinking of closing the deal. Incorporating these fundamentals within your strategy is vital in achieving more active and engaged customers.

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Personalization
Pro Tips
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February 24, 2021
Understanding SMS guidelines in the USA

While the requirements may seem complicated at first, we've compiled a helpful guide to assist you in understanding how to easily follow these guidelines while using the Mobiz platform to supercharge your SMS marketing.

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SMS
Personalization
Templates
PR
Pro Tips
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January 11, 2021
The MarTech Stack

Understanding where technology and marketing meet, your MarTech stack, is one of the best ways to scale your business and transform big data into actionable insights.

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Pro Tips