In the marketing world, personalization plays a vital role in this mobile-first growth. Although mobile marketing is a relatively new concept, it has been proven to deliver personalized experiences beyond email marketing capabilities, driving potential and existing customers to your business directly from their smartphones.

A cornerstone of any successful mobile marketing strategy is having an engaged list of SMS subscribers. This list of subscribers means you have a dedicated community with whom you can share and communicate with directly. Here are 5 great ways how to get started with building or increasing the contacts in your SMS marketing list.

For Women's Month in South Africa, we asked 4 remarkable women, a few clients, and one of our own staff members, who affect positive change in the industry, to share their career stories. We wanted to hear their perspective on policy and leadership, and how they’re moving things forward for women within their own organisations.

For South African organisations and enterprises wanting to operate in the global market, making the required changes in line with the Act could boost success and widen the net of opportunities. Read the 4 practical steps you can take towards direct marketing compliance.

This new offering is designed to simplify and bolster SMS marketing and help businesses on their journey in creating more meaningful customer experiences. Our easy-to-use, code-free platform makes SMS more accessible and easier to implement for all marketers and SMBs, regardless of skill level.

Creating awareness, building relationships, and sharing useful content are key building blocks that should be in place before you can even start thinking of closing the deal. Incorporating these fundamentals within your strategy is vital in achieving more active and engaged customers.

While the requirements may seem complicated at first, we've compiled a helpful guide to assist you in understanding how to easily follow these guidelines while using the Mobiz platform to supercharge your SMS marketing.

Understanding where technology and marketing meet, your MarTech stack, is one of the best ways to scale your business and transform big data into actionable insights.

One of the most powerful ways to deliver content into the hands of your audience in 2021 is with an SMS, not only because 90% of text messages are read, but because in our fast-paced, day-to-day lives, content that is easy to consume simply makes sense.